Diddy's Starmaker and all his other shows

Does anyone else think that diddy is taking it a little to far with all the shows?? I understand that he likes to give opportunities out to the world but do you really think its to benefit us or himself? Diddy has alot of money and he makes more and more by the day, but why in the world does he have to get a new show every year. All the pain he put Danity Kane through was ridiculous. He even made a fool of Aubrey O'Day. Now people tend to ridicule her and some is her own fault. I'm not gonna lie but Diddy has a lot of power but to me it seems like he only uses his power to benefit himself.. Maybe the plan was always to get rid of the whole Danity Kane and only keep Dawn! What do you think??